231 Defection Points

This course is required for SA Level 2 Certification. The purpose of this course is to provide the learner the concept of customer defection points and how to create a need for purchasing.

The student will learn the following impact items…

  • Creating the Need
  • Buying vs Selling
  • 3 Steps to Purchase
  • What are defection points
  • Closing Approach

The goal is for the associate to see an increase in RO Sales and Customer Retention. This class is designed for the following associates… Service Advisor, Service Manager, General Manager, Technician, Parts Manager, Parts Associates (ALL ARE ENCOURAGED TO ATTEND)

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All Live Training is listed in ET.

Date

Nov 11 2025

Local Time

  • Timezone: America/New_York
  • Date: Nov 11 2025